We know
that you care how your information is used, and we appreciate your
trust that we will use it carefully and sensibly. This notice
describes our privacy policy. By visiting us, you are accepting
the privacy policy described below.
1.
What Personal Information Do We Collect?
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Information You Provide. We receive and store
information you enter. For example, when you search for or buy a
product or service, or when you supply information such as your
address, phone number or credit card. You can choose not to
provide certain information, but then you might not be able to
take advantage of some of our features. We use the information
that you provide for such purposes as responding to your requests,
customizing future shopping for you, improving our website, and
communicating with you. In addition, if you choose, we may share
your information with other companies who provide goods or
services that you are interested in. Please see the
“opt-in/opt-out” selection in Section 4 of this policy.
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Cookies. Like many websites, we use
"cookies". Cookies are small programs that we transfer to your
hard drive that allow us to recognize you and to provide you with
a customized shopping experience. If you do not want us to use
cookies, you can easily disable them by going to the toolbar of
your web browser, and clicking on the “help” button. Follow the
instructions that will prevent the browser from accepting cookies,
or set the browser to inform you when you receive a new cookie.
In addition, you may visit this and other websites anonymously
through the use of utilities provided by other private companies.
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Other Information: Every computer has an IP
(Internet Protocol) address. IP addresses of computers used to
visit this site are noted. In addition, we automatically collect
other information such as email addresses, browser types,
operating systems, and the URL addresses of sites clicked to and
from this site.
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Information from Other Sources. We might
receive information about you from other sources and add it to our
account information. This may include updated delivery and
address information from our shippers or other sources so that we
can correct our records and deliver your next purchase or
communication more easily.
2. How Do We Use Your
Information?
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Customized Shopping. We use your information
to better serve you by providing a customized shopping
experience. As noted above, you may “opt-out” of this
customization, or even visit and shop anonymously.
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Agents. We employ other companies and
individuals to perform functions on our behalf. Examples include
delivering packages, sending postal mail and e-mail, and
processing credit card payments. They have access to personal
information needed to perform their functions, but may not use it
for other purposes.
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Special Offers. We may send you special
offers from time to time, unless you choose to “opt-out” of
receiving such offers. In addition, we may also send you special
offers from other companies. Again, you may “opt-out”. If we
send you offers from other businesses, we do not share your
personal information with them. The offers come directly through
us. Please see the “opt-in/opt-out” selection at the end of this
policy.
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Business Transfers. As we continue to develop
our business, we might sell or buy stores or assets. In such
transactions, customer information generally is one of the
transferred business assets. Also, in the unlikely event that we
are acquired, customer information will be one of the transferred
assets.
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Law Enforcement. If we receive a lawful
court order to release account or other personal information then
we will comply with the law. We will also release information
when necessary to protect the life, safety or property of others.
This includes exchanging information with other companies and
organizations for fraud protection and credit risk reduction.
3. How Do We Protect
the Security of Your Information?
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We work to protect the security of your information
during transmission by using Secure Sockets Layer (SSL) software,
which encrypts information you input.
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We use encryption to protect your information
contained in our customer list.
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We use a firewall to protect against unlawful
intrusion.
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We limit access to your information on a “need to
know” basis.
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We reveal only the last five digits of your credit
card numbers when confirming an order. Of course, we transmit the
entire credit card number to the appropriate credit card company
during order processing.
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It is important for you to protect against
unauthorized access to your password and to your computer. Be sure
to sign off when finished using a shared computer.
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No system can guarantee absolute security, just as
the finest lock can not guarantee physical security. However, we
take every reasonable precaution to assure that your data is
secure.
4. Your Choice: Opt-in or
Opt-out.
It is your choice whether to receive emails or special offers from
us or others. The following section provides you with this choice.
Please note the default settings.
·
Please send me email or other mail informing me of
special offers of your products or services.
·
Please do not send me email or other mail informing me
of special offers of your products or services.
·
Please send me email or other mail informing me of
special offers of related products or services from other companies.
·
Please do not send me email or other mail informing me
of special offers of related products or services from other
companies.
5. Children
We do not sell products
or services to children. If you are under 18, you may use this site
only with involvement of a parent or guardian.
6. Other Websites
Various Web sites may
be linked to from this site. If you link to another site, your
privacy depends on the policy of that site. We strongly urge you to
check their privacy policy. Not all sites guarantee that they will
not share your personally identifiable information with others. You
may also wish to consult privacy guidelines such as those
recommended by the Online Privacy Alliance (www.privacyalliance.org).
7. Contact Us
If you would like to
learn more about our privacy policy, or to access your personally
identifiable information contained on our website, you may contact
us at ________. You will be required to provide identifier
information to assure that this information is not released to
others. We reserve the right to modify this policy in the future.
If we do so, notice will be posted on our home page.
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NOTES
Section 1.
Different sites will
collect different information. For example, if you do not collect
credit card information, do not include this. YOUR site must be
customized for the data that you collect. Same with cookies. If
you do not use them, simply state that.
Section 2.
It is highly
recommended that you not sell your customer lists or other
personally identifiable information to others, e.g. marketing firms
or other companies. It is far better to rent out a one time use of
selected customers, where YOU send out the email offers of another
company. That way the information never leaves your premises and is
always under your control. If however you plan to sell or rent the
p.i. information of your customers, you should inform them of this
possibility and give them an opportunity to opt-out of that action.
Section 3.
You must provide the
security you promise. Different levels of security are appropriate
for different types of businesses. You should certainly have a
firewall and limited access protection, at a minimum. Encryption of
the customer list is highly recommended, and is getting easier.
Section 4.
The opt-in/opt-out
section is very important. The bullets represent clickable choices,
that is, circles that can be dotted. You will want to set the
default settings on the choices #1 and #3, that allow you to send
special offers from your own site and also from related companies.
Section 5.
There are special laws
protecting the privacy of children, including the federal Childrens’
Online Privacy Protection Act (COPPA). It is safest not to sell to
or collect information from children. If your site is specifically
directed at children, then you should seek specific legal advice on
how to comply with these laws.
Section 6.
Privacy guidelines
require that visitors be able to access their information.
